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I hired a stylist for a campaign. Now he wants to be recognized as an employee. What to do?
In the fashion industry, it is common for brands to rely on the work of stylists, photographers, beauty artists and creative directors to develop specific campaigns or one-off collections.

Carolina Lago
May 7, 20252 min read


Contracts between brands and influencers: what you can't miss to protect both sides
In the era of influencer marketing, partnerships between brands and influencers have become one of the most powerful strategies for reaching new audiences and generating value for businesses. However, behind every successful ad, it is essential that there is a well-structured contract, capable of guaranteeing legal security for both the person hiring and the person promoting.

Carolina Lago
May 5, 20252 min read


Louis Vuitton raises bag prices in response to US tariffs
Louis Vuitton recently announced a price increase for one of its most popular bags, the Neverfull GM, in the United States. The price of the bag has increased from $2,100 to $100, bringing it to $2,200. This 4.8% increase is a direct response to the new 10% tariff on goods from the European Union (EU).

Carolina Lago
May 2, 20252 min read


Behind every piece of clothing, there is a complex web of rights that protect the work of brands and creators
The fashion industry is not limited to the creative process and design of garments, but also involves a robust system of rights that guarantee the protection of the work of designers and brands. Fashion law, often little discussed, acts as a fundamental bridge between creativity and legal security.

Carolina Lago
Apr 30, 20252 min read


Fashion counterfeiting: who is really responsible for this crime?
Counterfeiting products in the fashion market is a crime that involves several parts of the production chain. Often, the focus falls...

Carolina Lago
Apr 28, 20251 min read


Greenwashing and ESG: when sustainable discourse collides with illegality. Is your brand really committed to sustainability — or just taking advantage of it?
In recent years, sustainability has gone from being just a differentiator to occupying a prominent position in consumer choices. In the fashion sector, in particular, the appeal to ethical production and environmental responsibility has become a constant in advertising campaigns and institutional speeches.

Carolina Lago Advocacia
Apr 25, 20253 min read
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