Fashion counterfeiting: who is really responsible for this crime?

Counterfeiting products in the fashion market is a crime that involves several parts of the production chain. Often, the focus falls solely on the manufacturers of the counterfeit items, but responsibility for this crime is shared among other agents, such as distributors, sellers and even influencers.

The manufacturer is undoubtedly one of the central figures in this process. However, he is not the only one to be held responsible. Brazilian legislation provides that counterfeiting items and accessories is an offense with serious legal consequences, which includes not only the manufacturer, but all those involved in the distribution and sale of counterfeit products.

The responsibility also extends to distributors and sellers. Even those who do not directly participate in the manufacture of the items, but who distribute or sell them, are subject to sanctions, such as prison sentences and fines, depending on the severity of their involvement.

In times of digitalization, the role of influencers in the fashion market must also be considered. When promoting counterfeit products, influencers can be held liable, especially when they are actively involved in promoting or advertising items of dubious origin.

Understanding the laws and repercussions of counterfeiting is essential for any fashion brand or professional. Seeking expert legal advice can be the first step in protecting your business and ensuring that you are not affected by this type of infringement.

If you would like more information on how to protect your brand, contact professionals who are experts in fashion crime.