In recent years, e-commerce has established itself as one of the most important channels for fashion brands, expanding the reach of collections and the consumer experience. However, this growth brings with it a series of legal responsibilities, especially regarding the use of customers' personal data.

O Grupo L’Oréal é um dos maiores protagonistas do setor de beleza no Brasil, movimentando R$ 19,5 bilhões e gerando aproximadamente 43 mil empregos diretos nas suas operações no país.

It's natural for fashion brands to invest in partnerships with digital influencers to strengthen their visibility. In many cases, the look is sent with the clear purpose of being promoted, and when the brand isn't tagged in the post, questions arise about what legal claims can be made.

The global mergers and acquisitions (M&A) market began 2025 with tentative signs of recovery, but slowed down in the first five months of the year. According to a PwC report, the consumer sector saw a 9% reduction in transaction volume, although the overall value of transactions increased by 32%, driven by large, one-off deals.